NYC Plumber SEO Campaign
Local SEOGoogle Business ProfileLink Building
Took a Manhattan plumbing company from page 3 to the Google Local Pack within 90 days.
A Manhattan-based plumbing company came to Merlino Marketing with no Local Pack presence and minimal organic traffic. Their Google Business Profile was incomplete, citations were inconsistent, and the website had zero local landing pages targeting their service areas.
We conducted a full local SEO audit, rebuilt their GMB profile from scratch, launched a citation cleanup campaign, and built 12 borough- and neighborhood-specific service pages. Within 90 days the client was ranking in the top 3 of the Local Pack for their core keywords and organic calls had increased by 180%.